KI Score for Marketing Teams

A solid AI KPI for every review

Your CMO asks how the brand looks in ChatGPT — and you need more than screenshots. KI Score delivers a weekly, methodologically sound metric with confidence interval, trend, and competitive comparison.

This is what your customers ask today — KI Score measures whether you show up in the answer

„Which providers for [your category] are leading in Germany?“

„What's the best provider for [your service]?“

„[Your brand] or [competitor] — which is better?“

Search has shifted

AI visibility shows up in no dashboard

GA4 shows traffic, the SEO suite shows rankings — but nobody shows whether AI systems recommend your brand.

A single chat screenshot proves nothing

AI answers vary from request to request. One sample isn't a measurement — and it won't survive a management review.

Without a benchmark, there's no context

A score of 60 — is that good? Without a competitive comparison in the same market, every number is meaningless.

Share of AI Voice as a steering metric

How many of the brand mentions in your market go to you — the one number you can tie GEO progress to.

67/ 100
Rank 3 of 21
Top 15% of your market

12 weeks · Web Design × Münster · identical prompts for all brands

Statistically defensible

2 repetitions per prompt and AI system on two measurement days, a confidence interval per score, a transparent formula: a metric even the data analyst will sign off on.

„Best web design agency in Münster?“

mentioned · pos. 2Sentiment: positive

„Who builds websites for doctors in NRW?“

mentioned · pos. 4Sentiment: neutral

„Web design Münster — recommendation?“

not mentioned

From finding to roadmap

AI Readiness turns every weakness into prioritized actions — ready to hand off to content, web, and PR teams.

robots.txt allows GPTBot & co.
llms.txt present
Schema.org LocalBusinessAction
FAQ content for core servicespartial

Every item links to a concrete, prioritized action guide.

Add AI visibility to your weekly stats

Weekly score, trend, and competitive comparison — start for free.